Strickland vs Wix: Which is Better in 2026?
Complete comparison of features, pricing, and capabilities to help you choose the right website builder.
S
STRICKLANDBest for editing existing sites, AI generation, and code ownership
W
WIXBest for beginners who want templates and marketing tools
At a Glance
| Feature | Strickland | Wix |
|---|---|---|
| AI Generation | Free, unlimited | Limited (ADI) |
| Edit Existing Sites | Yes - any host | No |
| Code Export | Yes - full ownership | No |
| Starting Price | $9/mo | $17/mo |
| Templates | AI-generated | 900+ |
| Free Option | Yes (5 deploys) | Yes (with ads) |
Feature Comparison
| Feature | Strickland | Wix |
|---|---|---|
| AI Website GenerationKEY | Unlimited, free★ | Limited (Wix ADI) |
| Edit Existing WebsitesKEY | Yes (FTP/SFTP)★ | No |
| Code Export | Yes, full HTML/CSS/JS★ | No |
| Template Library | AI-generated custom | 900+ templates |
| Drag & Drop Editor | Yes | Yes (advanced)★ |
| E-commerce | Basic | Advanced★ |
| App Marketplace | No | Yes (300+ apps)★ |
| Built-in SEO Tools | Yes | Yes (Wix SEO) |
| Custom Domain | Yes★ | Yes (paid only) |
| SSL Certificate | Free, included | Free, included |
| Mobile Responsive | Automatic★ | Manual adjustment |
| Hosting FlexibilityKEY | Any host or ours★ | Wix only |
★ indicates the winner for each feature
Pricing Comparison
STRICKLAND
FreeFree
- • Unlimited AI generation
- • 5 deployment credits
- • Strickland subdomain
Starter$9/mo
- • 1 hosted website
- • Custom domain
- • SSL included
- • Remove branding
Freelancer$49/mo
- • 5 hosted websites
- • Priority support
- • All Starter features
Agency$149/mo
- • Unlimited websites
- • White-label
- • API access
- • Dedicated support
WIX
FreeFree
- • Wix ads displayed
- • Wix subdomain only
- • Limited storage
Light$17/mo
- • Custom domain
- • No Wix ads
- • 2GB storage
Core$29/mo
- • Accept payments
- • 50GB storage
- • Site analytics
Business$36/mo
- • 100GB storage
- • Priority support
- • Advanced marketing
Business Elite$159/mo
- • Unlimited storage
- • VIP support
- • Custom reports
Only Strickland Can...
✓Edit any existing website via FTP - Wix cannot do this
✓Free unlimited AI generation - Wix ADI is limited
✓Export your code and host anywhere - Wix locks you in
✓40% cheaper for comparable features
✓Connect to GoDaddy, Bluehost, or any web host
Where Wix Wins
•900+ professionally designed templates
•Advanced e-commerce with payments
•300+ app marketplace integrations
•Built-in email marketing tools
•More mature platform (established 2006)
Who Should Choose What?
SChoose Strickland if...
- →You have an existing website you want to edit
- →You want to use AI to generate custom designs
- →You need to own your code (no lock-in)
- →You're on a tight budget
- →You already have hosting with GoDaddy, Bluehost, etc.
WChoose Wix if...
- →You want access to 900+ pre-made templates
- →You need advanced e-commerce features
- →You want built-in marketing automation
- →You prefer a more established platform
- →You need specific app integrations
Frequently Asked Questions
Can I migrate my Wix website to Strickland?▼
Wix doesn't allow code export, so you can't directly migrate. However, Strickland can generate a new AI-powered design based on your existing Wix site's content and style. Simply describe what you want, and AI creates it.
Which is better for beginners?▼
Both are beginner-friendly. Wix offers more templates to start from, while Strickland uses AI to generate custom designs from your description. If you're not sure what you want, Wix templates help. If you know your vision, Strickland AI is faster.
Which has better SEO?▼
Both offer solid SEO tools. Strickland generates clean, semantic HTML which search engines love. Wix has improved their SEO significantly with Wix SEO. For most users, both will rank well with proper optimization.
Can I use my own domain with both?▼
Yes, but with differences. Wix requires a paid plan ($17+/mo) for custom domains. Strickland allows custom domains on the $9/mo Starter plan, or you can connect to your existing hosting for free.
What about customer support?▼
Wix offers 24/7 support via phone, chat, and email on paid plans. Strickland offers email support with priority support on Freelancer+ plans. Wix has more support options due to their size.
Ready to Try Strickland?
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